Privacy Policy

For Online and Electronic Use

Last Updated April 2nd, 2021

Atlanta History Society, Inc. and its affiliates and subsidiaries (collectively, “AHS”, “we”, “us” or “our”) is committed to protecting your (“you” or “your”) privacy and empowering you with this privacy policy (this “Privacy Policy”). This Privacy Policy explains how we collect, use, disclose, and apply the information collected when you access or use our online website located at, other websites, mobile sites, mobile applications and other online services that link to this Privacy Policy (collectively, the “Sites”).

By using the Sites or interacting with us, you are agreeing to this Privacy Policy. Please read the following carefully to understand how we collect, use, disclose, and maintain information that can be used to identify you (“Personal Data”). In addition, this Privacy Policy describes your choices for use, access, and correction of your Personal Data. If you do not agree to be bound by this Privacy Policy, please stop using the Sites.

Changes to the Privacy Policy

We may change this Privacy Policy, from time to time. In the event that we make changes, we will revise the “Last Updated” date at the top of this Privacy Policy. If there are changes that we deem significant to this Privacy Policy, we will attempt to notify you directly by email or provide information via our home page prior to the changes becoming effective. We encourage you to review our Privacy Policy whenever you use the Sites to stay informed of ways you can protect your privacy.

Information We Collect and Receive

We collect your Personal Data to deliver the services you request, to help improve your experience when using our Sites, and to support our business functions. We collect your Personal Data in a variety of ways when you interact with the Sites. More information about the categories and sources of Personal Data is provided below. 

2.1 Information You Provide to Us

We collect Personal Data that you decide to share with us. At times, we may require you to provide certain information in order to use certain parts of our Sites, fulfill your requests, or provide you with certain services.

2.1.1 Making a Donation or Becoming a Member

We will ask you to provide Personal Data that is necessary to process and service your donation or membership online, which may include your name, billing and shipping addresses, telephone number, email address, and credit card number. We use third party payment processors to process payments made to us. We do not retain any personally identifiable financial information such as credit card numbers. All such information is provided directly to our third-party payment processors such as Shift4, Chase Paymentech, Square, Gateway Ticketing System, and Network for Good (the “Payment Processors”). The Payment Processor’s use of your Personal Data is governed by their privacy policies.

2.1.2 User Content

Certain features and functionalities of the Sites may allow you to upload user-generated content, including comments, photographs, and videos that you choose to upload or broadcast on the Sites. If the Sites contain audio or video features, we will collect your audio and video data to provide you with these features and functionalities

2.1.3 Completing a Survey and Other Forms

When you complete any forms or respond to a survey or questionnaire, we collect the Personal Data you provide to us. Participation is voluntary, and you will have the opportunity to decide whether or not to disclose Personal Data to us via the Sites.

2.1.4 Purchasing Tickets to an Event

We will ask you to provide Personal Data necessary to fulfill your online ticket order or request, which may include your name, billing and shipping addresses, telephone number, and credit card number. This is the same information requested when you place a ticket order by telephone or in person. For online ticket orders or requests, we also require your email address so that you can receive order, shipping, event, or other transaction-related emails, and so that we can communicate with you if we have difficulty processing your ticket order or request. When you purchase tickets, your credit card information will be stored temporarily on a secure server, and we will retain the Personal Data you provided with your order for our records, to facilitate customer service, and to inform you of related products, programs and offerings. All payment data is stored with our Payment Processors.

2.1.5 Shopping in our Online Store

If you purchase an item in our online store, we will ask you to provide Personal Data necessary to fulfill your online order, which may include your name, billing and shipping addresses, telephone number, and credit card number. When you make an online purchase from our store, your credit card information will be stored temporarily on a secure server, and we will retain the Personal Data you provided with your order for our records, to facilitate customer service, and to inform you of related products, programs, and offerings. All payment data is stored with our Payment Processors.

2.1.6 Communicating with Us

If you contact us by email, telephone, or any other means to report a problem with our Sites, or you request information from us, we may record your Personal Data, as well as the content of your communication to help us respond to your inquiry and for future training purposes. You may also choose to submit information to us via other methods, including:  (i) in response to marketing or other communications, (ii) through social media or online forums, or (iii) in connection with an actual or potential business relationship with us.

2.2 Information We Obtain from Others

We may obtain Personal Data about you from third-parties such as advertising and marketing partners and social media platforms. We may also obtain information that does not identify you directly, but which is later used in a way that may later directly identify you. We may combine that general information with your Personal Data to provide related services to you.

2.3 Information We Automatically Collect

We automatically collect certain information from you when you use the Sites, including internet or other network activity information (as described below), unique device identifiers, browsing and search history (including content you have viewed in the Sites), and cookies and other technologies (as described below). Information collected automatically includes:

2.3.1 Log Information

We retain information about you when you access and use the Sites. This information can include the following:  Internet Protocol (“IP”) address, timestamps, browser information, Internet Service Provider (“ISP”), webpages visited, and the URL of the webpage you visited before navigating to our Sites.

2.3.2 Usage Information

We monitor user activity in connection with the Sites and may collect information about the applications and features you use, websites you visit, as well as types and amount of the Sites you use.

2.3.3 Crash and Error Information

If the Sites crash or return an error, we may collect data to determine the cause of the error using first or third-party services. The crash or error information collected may include the following:  Device IP address, device name, operating system version, application configurations(s), the time and date, and other statistics.

Cookies and Other Technologies

Our Sites may use cookies and other technologies (such as “pixel tags”, “web beacons”, “clear GIFs”, links in emails, JavaScript, device IDs assigned by Google or Apple, or similar technologies) to collect information and support certain features of our Sites. Cookies and other technologies allow us and third parties to obtain information about your visits to our Sites, including analyzing your visiting patterns. For example, we use Google Analytics to collect information to improve the Sites, such as how often users visit a website, what pages they visit when they do so, and what other website they used prior to visiting the Sites. Google Analytics places a cookie on your web browser so that it can identify you the next time you visit the Site, the cookie cannot be used by anyone but Google. Google’s ability to use and share information collected by Google Analytics about your visits to the Sites is restricted by the Google Analytics Terms of Use and the Google Privacy Policy. Although you are not required to accept cookies when you visit our Sites, you may be unable to use all of the functionality of our Sites if your browser restricts our cookies. We use this information to process your requests and to deliver online and mobile advertisements, messages, and content for us and others that are specific to your interests. The information we collect from cookies and other technologies does not identify you personally but in some cases, we may link it to your Personal Data.

3.1 Cookies

Below, we explain the different types of cookies that may be used on the Sites.

3.1.1 Necessary Cookies

Necessary cookies are essential to enable your use of the Sites and to identify and prevent security risks.

3.1.2 Preference Cookies

We use these cookies to remember your settings and preferences and to improve your experience on our Sites.

3.1.3 Session Cookies

Session cookies are stored only temporarily during a browsing session and are deleted from your device when you close the browser. We use these cookies to support the functionality of the Sites and to understand your use of the Sites—that is, which pages you visit, which links you use, and how long you stay on each page.

3.1.4 Statistics Cookies

Statistics cookies help collect information about your use of the Sites and enable us to improve the way it works. These cookies give us aggregated information that we use to monitor the Sites’ performance, count page visits, spot technical errors, see how users reach the Sites, and measure the effectiveness of marketing (including emails).

3.1.5 Marketing Cookies

Marketing cookies are used to show users display advertisements across websites. The intention is to display ads that are relevant and engaging for the individual user and thereby more valuable for publishers and third-party advertisers. We do not display ads for any website besides our own.

3.1.6 Unclassified Cookies

Unclassified cookies are cookies that we are in the process of classifying, together with the providers of individual cookies.

3.2 Other Technologies

In addition to cookies, we may use other technologies to, among other things, track the actions of users of the Sites (about usage including email recipients), measure the success of our marketing campaigns, and compile statistics of the Sites.

How We Use Your Information

(a) We may use the Personal Data that we collect for our legitimate interests and the limited purpose of providing the Sites and related functionality and services, as described in our Terms of Use, and in this Privacy Policy, and as permitted by applicable laws. These purposes include circumstances where it is necessary to provide or fulfill the Sites requested by or for you or where you have given us your express consent. We may use your Personal Data to:

(i). Provide the information, products, and services you request;

(ii) Process your donations and membership and communicate with you regarding your donations and memberships;

(iii) Provide you with effective customer service;

(iv) Better understand your needs and interests, and provide you with a personalized experience when you use our Sites;

 (v) Contact you if you are an email subscriber with special offers and other information we believe will be of interest to you ;

(vi) Contact you with information and notices related to your use of our Sites;

(vii) Invite you to participate in surveys and provide feedback to us (in accordance with any privacy preferences that you have expressed to us);

(viii) Improve our products, services, and Sites and develop new products and services, improve our marketing and promotional efforts, and improve the content, functionality, and usability of the Sites;

(ix) Enforce our Terms of Use;

(x) Promote security and protect against and prevent fraud, claims, and other liabilities;

(xi) Verify the information you provide to us as well as the representations and warranties you make to us in the Terms of Use or on the Sites;

(xii) Help you, if you are one of our employees, perform your job functions and to manage our workforce; and

(xiii) Use for any other purpose for which we provide notice at the time of collection.

(b) We may aggregate and/or de-identify information collected through the Sites and from other sources so that such information can no longer be linked to you or your device (“Aggregate/De-Identified Information”). We may use Aggregate/De-Identified Information for any purpose, including, without limitation, for research and marketing purposes.

How We Share and Disclose Information

5.1 Service Providers

We provide access to or share your Personal Data with select third parties who perform services on our behalf. They have access to perform these services but are prohibited from using your Personal Data for other purposes. They provide a variety of services to us such as website hosting, data analysis, payment processing, order fulfillment, infrastructure provision, IT services, customer service, email delivery services, credit card processing, auditing services, and other services.

5.1 Business Partners

We also provide co-branded services or promotions with certain sponsors or other business partners. As a part of these services or promotions, we may request the submission of your Personal Data for participation and/or registration. We share this information with the sponsor or partner participating in the service or promotion. If the sponsor or partner collects your personal information, they may also share your information with us.

5.3 Public Forums

Certain features of our Sites make it possible for you to share comments publicly. Any information that you submit through such features is not confidential, and we may use it for any purpose (including in testimonials or other marketing materials). Any information you post openly in these ways will be available to the public at large and potentially accessible through third-party search engines. Accordingly, please take care when using these features.

5.4 Your Consent

We may ask for your consent to share your Personal Data with third parties. When we do, we will make clear why we want to share the information. We may share your Personal Data for other purposes pursuant to your consent or with your further direction.

5.5 Aggregate/ De-Identified Data

From time to time, we may share Aggregate/De-Identified Information about use of the Sites, such as by publishing a report on usage trends. The sharing of such data is unrestricted.

5.6 Legal Reasons

We may also disclose your Personal Data when we, in good faith, believe disclosure is appropriate to comply with the law, a court order, or a subpoena. We may also disclose your Personal Data to prevent or investigate a possible crime, such as fraud or identity theft; to protect the security of our Sites; to enforce or apply our policies or other agreements; or to protect our own rights or property or the rights, property or safety of our users or others. We will attempt to notify our users about legal demands for their Personal Data when appropriate, in our judgment, unless prohibited by law or court order or when the request is an emergency. We may dispute such demands when we believe, in our discretion, that the requests are overbroad, vague, or lack proper authority.

Your Choices

(a) You can manage cookies through your web browser. Most browsers will tell you how to stop accepting new cookies, how to be notified when you receive new cookies, and how to disable existing cookies. You can find out how to do this for your particular browser by clicking “help” on your browser’s menu or by visiting Please note, however, that without cookies you may not be able to take full advantage of all our website features. In addition to the browser-based controls, you can manage third party cookies by visiting Please note that you must separately opt-out in each browser and on each device. Advertisements on third-party websites that contain the AdChoices link may have been directed to you based on information collected by advertising partners over time and across websites. These advertisements provide a mechanism to opt-out of the advertising partners’ use of this information for interest-based advertising purposes.

(b) You may access, review, and update certain Personal Data that you have provided to us by contacting us in accordance with the “Contact Us” section below.

(c) You have a choice at any time to stop us from sending you emails for marketing purposes by following the “unsubscribe” link included in these messages. Please note that despite any indicated email marketing preferences, we may continue to send you administrative emails regarding AHS, including, for example, notices of updates to our Terms of Use or this Privacy Policy, notifications of new survey opportunities, if we choose to provide such notices to you in this manner.

(d) If you do not provide the Personal Data that we need to provide the Sites, we may not be able to provide with the Sites or certain functionalities. We will tell you what Personal Data that you must provide in order to receive the Sites.

(e) Some browsers offer a “do not track” (“DNT”) option. Since no common industry or legal standard for DNT has been adopted by industry groups, technology companies, or regulators, we do not respond to DNT signals. We will make reasonable efforts to continue to monitor developments around DNT browser technology and the implementation of a standard.

Information Retention

We keep your information for no longer than necessary for the purposes for which it is processed. The length of time for which we retain information depends on the purposes for which we collected and use it and/or as required to comply with applicable laws.

Data Processing and Data Transfers

Please note that your Personal Data may be stored and processed on servers in the United States. The laws on holding Personal Data in the United States may differ from the laws of other countries. By using the Sites, you consent to the transfer, storage, and use of your information in accordance with applicable laws and with this Privacy Policy.


We have implemented a variety of administrative, technical, and physical security measures to protect against the unauthorized access, destruction, or alteration of your information. These safeguards vary based on the sensitivity of the information that we collect, process, and store and the current state of technology. Although we take appropriate measures to safeguard against unauthorized disclosures of information, we cannot guarantee that information that we collect will never be disclosed in a manner that is inconsistent with this Privacy Policy.

Links to Other Websites

We may place links on the Sites. When you click on a link to a third-party website from our Sites, your activity and use on the linked website is governed by that website’s policies, not by this Privacy Policy. We encourage you to visit their websites and review their privacy and user policies.

Social Media Widgets

Our Sites include social media features, such as the Facebook “Like” button and “Widgets”, such as the “Share” button or interactive mini-programs that run on our Sites. These features may collect your IP address, which page you are visiting on our Sites, and may set a cookie to enable the feature to function properly. Social media features and widgets are either hosted by a third party or hosted directly on our Sites. Your interactions with these features are governed by the privacy policy of the company providing it.

Children’s Privacy

Some of our exhibits, programs, and events may include participants under the age of 13 (“Children”). When we intend to collect Personal Data from Children, we take additional steps to protect Children’s privacy, including:  (a) notifying parents about our information practices with regard to Children, including the types of Personal Data we may collect from Children, the uses to which we may put that information, and whether and with whom we may share that information; (b) in accordance with applicable law, and our practices, obtaining consent from parents for the collection of Personal Data from their Children, or for sending information about our products and services directly to their Children; (c) limiting our collection of Personal Data from Children to no more than is reasonably necessary to participate in an online activity; and (d) giving parents access or the ability to request access to Personal Data we have collected from their Children and the ability to request that the Personal Data be changed or deleted. For additional information about our practices in the United States regarding Children’s Personal Data, please read our Children’s Privacy Policy.

Contact Us

If you have any questions or concerns about our Privacy Policy, please contact us by filling out our form or consulting our list of contacts at so that the appropriate office may respond to your comments and inquiries.

[End of Privacy Policy]

Children’s Privacy Policy

Last Updated April 2nd, 2021

Atlanta History Society, Inc. and its affiliates and subsidiaries (collectively, “AHS”, “we”, “us” or “our”) is committed to protecting the privacy of children who use our sites. This Children’s Privacy Policy explains our information collection, disclosure, and parental consent practices with respect to information provided by those under the age of 13. This policy is in accordance with the U.S. Children’s Online Privacy Protection Act (“COPPA”) and outlines our practices regarding children’s personal information.

Notice to Children

If you are under age 13 and you wish to participate in certain events or exhibits at, conducted by, or sponsored by us, your parent or guardian must register you and provide their consent as well as your information. Please ask your parent or guardian to fill out your online registration form or any other forms requesting your information.

Parent/Guardian Consent

Through our various program registration systems, we collect information from parents and legal guardians who choose to register their child in the programs that target participants who are under the age of 13. COPPA requires that we first seek a parent or guardian’s consent by email. If we do not receive parental consent within a reasonable time, we will delete the parent contact information and any other information collected from the child in connection with that activity. You may also grant consent by providing one of the following: (a) a credit card or other payment method in your name for payment, or (b) a signed statement of consent specific to the program, exhibit, or activity that will involve your child.

Teacher Consent in Lieu of a Parent

With regard to school-based activities, COPPA allows teachers and school administrators to act in the stead of parents to provide consent for the collection of personal information from children. Schools should always notify parents about these activities. For more information on parental rights with respect to a child’s educational record under the Family Educational Rights and Privacy Act (“FERPA”), please visit the FERPA site.

Reviewing Information

To review any information about your child, please contact the program director or the department offering the program. If you do not want us or a specific program to release any information about you or your child or if you wish to have your information or that of your child removed from our database, you must notify us in writing of your request. If you are unable to contact the office or program staff, contact us in accordance with the “Contact Us” section below.

Revoking Consent and Deleting Information

At any time, a parent or guardian may revoke consent and direct us to delete your child’s information from our online data storage. If you revoke your consent, your child may not be able to participate in an event; please check with the event manager or program director for more information. If you ask us to delete your child’s information, we will not use it for any purpose except where required by applicable laws or regulations. To revoke consent, contact us in accordance with the “Contact Us” section below.

Information We Collect

We may collect the types of information from children as described in the “Information We Collect and Receive” section of our general Privacy Policy

How We Use the Information

Information collected from children will be used in the same ways described in the “How We Use Your Information” section of our general Privacy Policy

How We Share the Information

Information collected from children will be disclosed in the same ways described in the “How We Share and Disclose Information” section of our general Privacy Policy

Changes to this Children’s Privacy Policy

We may amend this Children’s Privacy Policy at any time and will make material changes only in conformity with applicable laws. We will provide parents with notice of any material changes in the way we intend to collect, use, and share children’s contact information.

Contact Us

If you have any questions or concerns about this Children’s Privacy Policy, please contact us by filling out our form or consulting our list of contacts at so that the appropriate office may respond to your comments and inquiries.

[End of Children’s Privacy Policy]